CDLConnect: Hiring with Innovative Driver Acquisition Tools

Driving connection that matters. CDLConnect stands as an innovative bridge for hiring truck drivers.

CDLConnect offers a suite of lead generation solutions, designed to bring unparalleled precision and effectiveness to hiring truck drivers. From aligned lead targeting to dedicated Digital Media Strategists and advanced audience calculators, these elements collectively elevate your lead generation and recruiting strategy in the trucking industry.

Discover what sets CDLConnect apart.

Improved Alignment Between Drivers & Carriers

Unlike traditional approaches to hiring truck drivers, CDLConnect doesn't just facilitate a transactional application process but strives to build lasting relationships between drivers and carriers. This commitment extends beyond the initial application phase. By understanding the unique needs, intent, and preferences of drivers and carriers, CDLConnect ensures a personalized and supportive hiring experience for both parties.


Powered by the Largest Audience, We Know Drivers

We don't just claim to know drivers; we have the nation's largest community of CDL-A holders. With our extensive audience and advanced lead targeting capabilities, allow us to tap into a pool of experienced and qualified drivers who are actively seeking opportunities. Leverage the power of CDLConnect and unlock a competitive edge in hiring truck drivers.


Advanced Lead Tracking & Targeting Capabilities

CDLConnect provides lead generation and tools that bridge the gap between drivers and recruiters. With a robust set of tools designed specifically around your needs, we help carriers achieve their business goals, maximize ROI, and measure KPIs.

Some of our comprehensive features include:

Performance Marketing

By enabling Performance Marketing, maximize your Return on Investment (ROI) and maintain an optimized campaign that continually adapts to the dynamic landscape of the industry.

Transparent Analytics

Utilize our transparent analytics dashboard to monitor the progress of your campaigns. The robust array of analytics tools ensures that you have a comprehensive understanding of the performance metrics that matter most to your recruitment strategy.

Dedicated Digital Media Strategist

We understand the value of expert guidance in hiring truck drivers. Gain a competitive edge with dedicated support from a Digital Media Strategist who is committed to analyzing your data, providing valuable insights, and assisting you in navigating the complexities of digital recruitment.

Hire Matching

Attribute your hires to their lead sources with precision. This not only establishes a clear Return on Investment (ROI) but also forms the foundation for informed decision-making in future recruitment. CDLConnect ensures that every hire is a strategic move forward.

Lead Filtering

Optimize your workflow of hiring truck drivers by fine-tuning your campaigns. Our lead filtering capabilities allow you to receive candidates that align with your pre-qualifying standards, streamlining the recruitment process and ensuring that your efforts are consistently focused on the most promising prospects.

Phone Tracking

CDLConnect's phone tracking feature provides insights into where meaningful driver interactions begin, enabling you to refine your communication strategies and maintain the highest standards of engagement.

Standard ATS Integration

Efficiency is at the core of our platform. Streamline your data management by seamlessly integrating your Applicant Tracking System (ATS) with CDLConnect. Confirm compatibility from our list of established integrations, ensuring a smooth flow of information and eliminating unnecessary hurdles in hiring truck drivers.

Custom integrations available for Tenstreet, EBE, DriverReach, TruckRight, JobCast, AvatarFleet, QueryString, or Email


Intent Engine

At the heart of CDLConnect is its powerful Intent Engine. The Intent Engine ensures that recruiters not only connect with drivers but do so with those who are genuinely interested and aligned with the carrier's requirements. With the Intent Engine, establish meaningful connections with a pipeline of quality leads sent directly to your recruiters’ line and accelerate your applications with targeted messaging and optimized verification.

Intent Algorithm Feedback Loop

Our Algorithm Feedback Loop maximizes your return on investment by creating a responsive and adaptive approach for your campaigns. With the ever-changing dynamics that come with hiring truck drivers, the Intent Engine sets a new standard for efficiency and effectiveness in lead generation.

  • Real-time recruiter and Intent Engine feedback

  • Optimized lead generation campaigns

  • Enhanced alignment with recruiting goals

  • Maximum return on investment

Standard Drip Marketing

Engage pre-qualified candidates with a targeted message. Unlike Custom Drip Marketing, which allows for client-driven customization, Standard Drip Marketing relies on predefined strategies that Axle adjusts based on what is deemed most effective for engaging drivers and advancing them through the recruitment process.

Custom Drip Marketing

Engage drivers through targeted marketing campaigns. Custom Drip Marketing adjusts messaging and contact frequency based on real-time assessments of driver engagement. Clients can identify driver groups with specific outcomes in mind and customize their outreach accordingly, ensuring relevant and effective communication.

Targeted Re-engagement

This feature allows recruiting departments to directly upload data regarding each driver's most recent status in the recruitment funnel—such as contact, application status, verification, and orientation stages—into the Intent Engine. By informing Axle with up-to-date lead statuses, the system can optimize content creation and delivery strategies to align with the client's immediate recruiting needs or deprioritize unwanted candidates.


Watch Your Pain Points Disappear

Disengaged Leads

Leveraging data-driven insights to identify and connect with drivers who are interested in your job opportunities. This targeted approach ensures that recruiters spend their time engaging with leads who are more likely to convert, resulting in a more efficient and productive recruitment process.

Wasted Time

CDLConnect empowers recruiters to dedicate more time to personalized interactions, ultimately strengthening the driver-carrier relationship.

Communication Gaps

With personalized texts, consistent outreach, and a call center handoff system, CDLConnect eliminates communication gaps, allowing for smoother interactions and a more streamlined way of hiring truck drivers.

Recruitment Workflow Bottlenecks

CDLConnect's NextStep ensures that the next steps within the recruiting workflow are efficiently fulfilled, preventing any unnecessary delays in driver engagement. Combined with a dashboard of transparent analytics, recruiters are armed with real-time insights into the progress of their campaigns, allowing them to streamline the recruitment workflow and navigate the process with ease.


Redefine How You Connect

Our commitment to building lasting relationships between drivers and carriers, coupled with advanced audience targeting capabilities and a powerful Intent Engine, ensures a recruitment experience that is not only efficient but personalized and impactful.

With CDLConnect, the future of hiring truck drivers is not just about connecting drivers with carriers; it's about fostering meaningful connections that drive success in the dynamic landscape of the trucking industry.

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Beyond Applications: How the Intent Engine Redefines Lead Quality in Driver Recruitment