Leah Shaver • The Driver Shortage Is Here // Turning Point • CDLLife Summit 2021

President & CEO of the National Transportation Institute, Leah Shaver kicked off the Summit by sharing the main reasons behind the driver shortage and offering recommendations to combat this critical issue. By removing obstacles, shifting stigma, and zoning in on retention, we have the power to create an attractive environment for deserving drivers.

Travis Overton • Navigating The Future Of Recruiting // Turning Point • CDLLife Summit 2021

The noise level in the driver marketplace has become overwhelming, meaning cross-platform ad saturation should motivate companies to create ways to set themselves apart from the competition. President & CEO of CDLLife, Travis Overton, shared expert knowledge on the range of platforms and strategies he uses to optimize display and search advertising to the highest degree.

Bobby Thompson • Data Driven: Breaking Down Lead Analytics // Turning Point • CDLLife Summit 2021

In today’s world, data insights can make or break your company’s success ceiling. Your organization’s ability to correctly interpret the data in a strategic way is the key to that success. Chief Technology Officer at CDLLife, Bobby Thompson dove deeper into the skills needed to interpret hiring data and decrease recruiting costs. Every aspect of the driver hiring funnel, from the first impression your ad makes to getting a driver in the seat, can be adjusted to optimize your cost per lead for effectiveness.

Inertia: Keeping Forward Momentum in Recruiting // Turning Point • CDLLife Summit 2021

Timothy Norlan: Vice President of Driver Employment, Roehl Transport, Inc.

Andrea Mueller: Media & Onboarding Manager, Prime Inc.

Melissa Nishan: Vice President of Driver Recruiting, Epes Transport

Greg Iverson: Director of Recruiting, Koch

A panel curated to include the industry’s top minds in recruiting and retention gave feedback about the state of attracting drivers in today’s climate, how to improve in areas where companies fall short, and the initiatives needed for forward momentum in the industry.

CEO Sit Down Panel // Turning Point • CDLLife Summit 2021

Jeremy Reymer: Founder & CEO, Driver Reach

Mark Colson: President & CEO, Alabama Trucking Association

Sherri Garner Brumbaugh: Chair of the Board: American Trucking Associations

Kevin Burch: Vice President of Governmental Affairs: Martin Transportation Systems

Ellen Voie: President & CEO, Women in Trucking

The best of the best drove the discussion in this panel. With decades of combined leadership experience in the industry, their seasoned advice gave a clear picture of the direction the industry should strive towards.

Celebrating America's Heroes

Turning Point • CDLLife Summit 2021

We were humbled to unveil the Veterans In Trucking wrap honoring Ken Mateer of American Central Transport (ACT). Thank you for your service, Ken!